PEST Analysis Template
Updated: 3/26/2019
PEST Analysis Template
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PEST Analysis

By Nathanael Okhuysen


When preparing for the future, companies engage in strategic planning. This process looks at factors both inside and outside the company, and frequently employs a SWOT analysis, or similar framework, to organize the information generated. Strategic planning that examines external factors is called environmental scanning.

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Storyboard Description

PEST analysis Template - strategic planning template looking at political, economic, social/cultural, and technological factors.

Storyboard Text

  • Political
  • [Depict the most important political factor here]
  • Economic
  • [Depict the most important economic factor here]
  • • [Political Factor 1] • [Political Factor 2] • [Political Factor 3] • [Political Factor 4]
  • Social/Cultural
  • PEST Analysis
  • • [Economic Factor 1] • [Economic Factor 2] • [Economic Factor 3] • [Economic Factor 4]
  • Technological
  • [Depict the most important socio-cultural factor here]
  • [Depict the most important technological factor here]
  • • [Social/Cultural Factor 1] • [Social/Cultural Factor 2] • [Social/Cultural Factor 3] • [Social/Cultural Factor 4]
  • • [Technological Factor 1] • [Technological Factor 2] • [Technological Factor 3] • [Technological Factor 4]
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