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SoLoMoFoo Business Model Comparison
Uppdaterad: 12/20/2016
SoLoMoFoo Business Model Comparison
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Negotiation Styles

Så här Väljer du Rätt Strategi för Go-to-Market

Av Aaron Sherman

Det här är den andra delen av vår Illustrerade Guide till Produktutvecklingsserie. I den föregående artikeln gjorde vi ett fantastiskt lyftstegs exempel storyboard som beskriver vår produkt och ser till att kärnan i vår vision var en produkt som folk verkligen skulle vilja använda. Trots att vi fortfarande är mycket tidiga i vår produktstrategi, tar vi en stund att "hoppa framåt" för att se över några affärsstrategier, så att vi kan få djupare samtal under hela produktutvecklingsprocessen.




Check out some of our other business articles!



Storyboard Beskrivning

Business Model Comparison to help with gtm or go to market strategy

Storyboard Text

  • Revenue Model
  • Selling Licenses to a Company
  • Enterprise
  • 50 Licenses for $49.95 per Year
  • Buy Now
  • Ad Revenue
  • Consumer
  • Free Cupcakes on the 7th floor kitchen
  • Growth Model
  • The IT deparment will log in to solomofoo.com and purchase licenses for however many users they need.
  • Convincing HR this is a Great Benefit
  • As part of the in-app experience ad banners will be shown to users.
  • Viral Usage
  • CLICK ME!!!! I'm an Ad!
  • Five EASY ways to improve Company Morale
  • Follow me and all my snacks. Just Install SoLoMoFoo
  • User Benefits
  • Go after the HR market who has budget to afford the software, that IT will then install. Sponsored blog posts on tips and tricks is a great channel.
  • Happier Employees
  • I love the increase in free food in the office!
  • Whenever food is shared, add the ability to leave a print out with a QR code for people to subscribe to updates.
  • Personal Praise
  • You just received a new review
  • Corporate customers are happy if their employees are happy. When employees are hangry, everyone loses!
  • For the person bringing in the snack, feeling appreciated for their craft is a major ego boost.
  • AMAZING CUPCAKE
  • Risk
  • Legal Liability
  • Please be very careful. You already know you have a dangerous peanut allergy!
  • Strangers Showing Up
  • Who are these people?!
  • Companies don't want to be liable if there is a bad reaction to free food and they are perceived as being a part of the process and therefore responsible.
  • If random people start showing up at the door the person who posted the food is going to look foolish! In the enterprise version alerts are automatically localized to the company.
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